Most Bangladesh Businesses Start on Facebook — And Stay Stuck There

Bangladesh has 50+ million Facebook users. Starting a business page is free and takes 10 minutes. It makes complete sense to start on Facebook. The problem is that many businesses stay on Facebook even when they've outgrown it — because they underestimate what a website unlocks.

At EOMSBD, we run businesses on both simultaneously. CutPriceBD has a Facebook page and a website. The website consistently outperforms the page in revenue per month. Here's why.

What Facebook Gives You (And What It Doesn't)

Facebook advantages:

• Free to start. Massive built-in audience.
• Easy to post product photos and run paid ads.
• Messenger makes it easy to take orders manually.
• Catalog ads can show products to targeted buyers.

Facebook limitations:

• Facebook's algorithm controls your reach. Your page reaches only 1–3% of your followers organically. To reach more, you pay every time.
• No automated payment. Every order requires manual messaging, sending bKash number, confirming screenshot.
• No inventory tracking. No order pipeline. No delivery status.
• Facebook can disable your page at any time — for any reason — and you lose everything.
• Google does not rank Facebook posts for product searches. "Men's panjabi online Bangladesh" searches go to websites, not Facebook pages.

What an Ecommerce Website Gives You

• Automated payments: bKash, Nagad, COD — orders confirm automatically without any manual work.
• Google traffic: Rank for product keywords and get free organic visitors 24/7.
• Order management: See every order's status in one screen. Assign courier. Track delivery. Reconcile COD.
• Customer accounts: Repeat customers log in, reorder, see history — higher lifetime value.
• Data ownership: Your customer list, order history, and revenue data are yours — not Facebook's.
• Scalability: A website handles 1,000 orders a day. Manual Facebook ordering breaks at 20.

When to Stay on Facebook Only

If you're testing a product idea with less than 10 orders per week, Facebook is fine. Don't invest in a website before you've validated demand. Use Facebook to find out what sells, then build the website for the product that works.

When to Build a Website

Build an ecommerce website when:

• You're getting more than 20–30 orders per week
• Manual order confirmation is taking more than 2 hours a day
• You've lost a significant order because of delayed response on Messenger
• You want to appear on Google search results
• You want to run retargeting ads using your own customer data

The Smart Move: Run Both Together

A Facebook page and a website aren't competitors — they work better together. Your Facebook ads drive traffic to your website (not to Messenger). Customers browse on Facebook, click an ad, land on your product page, and pay with bKash in 60 seconds. You don't manually manage a single message.

This is exactly how we operate CutPriceBD and the other shops on our portfolio. See our company page for the full story, or check pricing to know what a website costs.